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Meta Ads Digital

$200Meta ads account audit

Find the leaks in your Meta ads before you scale

A specialist review of your Facebook & Instagram ad account, with a written report, prioritised action plan and 60-minute walkthrough. Your report is delivered within 3 business days of receiving all required access and information.

or start with the free 25-step audit (PDF)
Signs you need an audit

Recognise any of these in your account?

Tap the ones that sound familiar. If it's more than one, an outside look will usually pay for itself in avoided waste.

ROAS has dropped and you can't pinpoint why
Spend keeps going up, profit stays flat
Meta's numbers don't match your store's numbers
Too many campaigns, overlapping audiences, no clear structure
The same ads have been running for months
You inherited the account and don't know what's inside it

Planning to increase budget? Check the foundations first. Get an audit →

Audit scope

Six areas, reviewed line by line

Every audit covers the full account, so the plan you get reflects how the pieces work together.

01

Account & campaign structure

Is the account built so Meta can learn, or split into pieces that compete with each other?

ObjectivesConsolidationOverlap
02

Budgets & bidding

Is money going to the campaigns that return the most, with bid strategies that fit your margins?

AllocationBid strategyScaling
03

Tracking & attribution

Are purchases recorded once, accurately, and passed back to Meta with enough data to optimise?

PixelCAPIGA4Deduplication
04

Audiences

Are you reaching new buyers, retargeting the right people and excluding existing customers where it matters?

ProspectingRetargetingExclusions
05

Creative

Which hooks and formats are working, which are worn out, and is there a real testing process?

HooksFormatsFatigueTesting
06

Offer & landing experience

Does what people see after the click match the ad, and is anything slowing them down at checkout?

Product pagesOfferCheckout
What you receive

A clear diagnosis and a plan you can act on

  • Written audit report

    Findings across all six areas, delivered within 3 business days after we receive all required access and information.

  • Prioritised action plan

    Ordered by impact: what to fix first, what to restructure, and what to test next.

  • 60-minute walkthrough with Zoran

    After the analysis, review your report together, ask questions and agree on priorities. Implementation is quoted separately.

How the audit works

Four steps. You stay in control throughout.

  1. 1

    Book, pay & brief

    Reserve your final walkthrough, pay $200 and share your business goals, account history and main concerns. The analysis happens before the call.

    You · a few minutes
  2. 2

    Grant access

    Follow our instructions to grant review access to Meta and, where relevant, GA4 and GTM. You retain ownership. Never send passwords or access tokens.

    You · guided step by step
  3. 3

    The review

    We review all six areas and deliver your report and prioritised action plan within 3 business days of receiving complete access and information.

    Zoran
  4. 4

    60-minute walkthrough

    Review the completed findings together and ask questions. If access or information arrives late, we move the call to allow time for the analysis.

    You & Zoran

Implementation is quoted separately. Every new management engagement starts with a detailed audit. If we continue with management, the full $200 audit fee is credited toward your first month.

Who it's for

Is the audit right for you?

A good fit if

  • You run an ecommerce brand and already advertise on Facebook or Instagram
  • Your account has spend history we can analyse
  • You want a clear plan before adding more budget
  • You're open to changing how the account is set up

Not the right fit if

Results

Return on ad spend, from real accounts

Client names stay private. These are three ecommerce accounts we manage, measured on ROAS.

Supplements brand
5.3×ROAS
Challenge
A crowded category with rising acquisition costs and heavy competitor creative.
What we changed
A lean prospecting and retargeting structure with a steady creative-testing rhythm.
Travel router brand
3.36×ROAS
Challenge
A technical product that needed explaining before people were ready to buy.
What we changed
Problem-first video hooks, comparison creative and retargeting that answered objections.
Home & leisure brand
12.4×ROAS
Challenge
Seasonal demand and a large catalogue of higher-ticket products.
What we changed
Catalogue campaigns, verified CAPI tracking and budgets that followed the season.
Zoran Petrović, founder of Meta Ads Digital
Zoran PetrovićFounder & Meta ads specialist
Who you're working with

Zoran Petrović

Meta ads specialist since 2019

MetaAdsDigital is small on purpose. Zoran plans, builds and manages every account himself, so the person reading your data is the person changing your campaigns.

  • Running Meta ads since 2019
  • Direct communication with Zoran
  • You work with him, not a middleman
Pricing

One price. Credited if we work together.

Best value Meta ads account audit
$200one-time

Full $200 credited toward your first month of management if we continue together

  • Review of all six areas
  • Written report within 3 business days of complete access and information
  • Prioritised action plan
  • 60-minute walkthrough with Zoran
  • Review only; implementation quoted separately
  • You keep full ownership of the account
Get an audit · $200
Prefer to talk first?$90

Request a free assessment first. If your case is suitable, we’ll email you a private link for a $90, 30-minute diagnostic consultation, with pre-call review and a short follow-up email. Further investigation and implementation are quoted separately.

Request free assessment
After the auditfrom $750 / mo

Every new management engagement starts with a detailed audit. If we continue together, your full $200 audit fee comes off the first month.

About Meta ads management →
FAQ

About the audit

Still unsure? Book a consultation and ask Zoran directly.

Review access to your Meta ad account through Business Manager / Business Portfolio, plus GA4 and GTM access where relevant. We also need your business goals, margins and account history. We send instructions; you retain ownership and can revoke access. Never send passwords or access tokens.

No. The $200 audit includes analysis, a written report, a prioritised action plan and a 60-minute walkthrough. Implementation is not included and is quoted separately.

Your written report and action plan are delivered within 3 business days after we receive all required access and information. We analyse the account before your 60-minute walkthrough. The report deadline does not depend on the date you choose for the call.

Every new management engagement starts with a detailed account audit. If we continue working together after your $200 audit, the full audit fee is credited toward your first month of management, so you do not pay for that step twice.

If you have spend history, yes. Fixing structure and tracking early is cheaper than fixing it after you scale. If you haven't launched yet, a consultation is the better starting point.

The PDF is a checklist you work through yourself. The audit is the specialist reviewing your actual account and giving you a plan written for your brand.

You reserve your final walkthrough and pay $200 when booking. We then send access instructions and prepare the analysis before the call. Your booking is for a review of completed findings, rather than a live account audit.

The 3-business-day report deadline starts only when all required access and information are complete. If they arrive too late to prepare before your scheduled call, we reschedule the walkthrough to allow enough time for the analysis.

Find out what your Meta ads are really doing

Get a written audit and prioritised plan within 3 business days of complete access and information, followed by a 60-minute walkthrough. $200, credited toward your first month if we continue with management.

or grab the free 25-step audit (PDF) first
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